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Examples of Logotypes: Understanding the Different Logo Styles
When it comes to branding, the examples of logotypes used by companies play a crucial role in recognition and identity. A logotype is a type of logo that consists of a brand name in a distinct...
By NGD
The Hidden Struggles of Being a Popular Designer
Many designers work in obscurity, but some achieve unexpected fame due to groundbreaking work or viral success. However, the glitz of popularity often comes with challenges that many fail to anticipate. A 2017 study by the...
By NGD
Serif vs Sans Serif: Choosing the Right Typography for Your Design
When it comes to typography, one of the biggest decisions designers face is choosing between serif vs sans serif fonts. This choice impacts readability, branding, and user experience. But what exactly is the difference between these...
By NGD
Fonts vs. Typeface: Understanding the Key Differences
When discussing typography, many people use the terms font vs typeface interchangeably. However, designers, typographers, and branding experts know that they refer to distinct concepts. Understanding these differences can improve your design choices and branding consistency....
By NGD